Tofik RUN

Project: Mobile runner game for a juice and tea brand, for kids 5 to 13
Deliverables: Mobile game, animated film and social videos
Year: 2026

Tofik runs through nine worlds to win the magic juices back from the iron beetle. We made the game and the cartoon.

Development & gamedev: Game development
3D & AI: 3D and animation
Development & gamedev: Level design
3D & AI: Animated film
3D & AI: Social videos
Design & branding: Art direction
Design & branding: Characters

The task

The Tofik juice and tea brand needed the game itself, plus a first animated film and social videos that feel like a real cartoon, with Tofik exactly as the brand approved him.

What we did

Jean Ivanov led the project and built the package: Tofik's character sheets, accepted one by one, and the look of the nine worlds. Irlen Turlykhanov led the development of the game with animators Shyngys and Abylay, 3D artist Didar and level designer Alexey. From the same package Miras Nurgazin wrote and produced “The Rescue of Forest Dawn”, where Tofik carries the villagers out while the iron beetle wrecks the village, and the social videos in which Tofik runs through the game's worlds, in 16:9, 1:1 and 9:16. The game is announced for iOS and Android on tofikrun.kz, with the film.