JILT
One block mark everywhere: on the LED wall behind the DJ, over the videos, on posters, badges and signs, and on the skin of about thirty guests.
- Design & branding: Logo
- Design & branding: Identity
- Design & branding: Posters
- Design & branding: Social posts
- Design & branding: Print and signage
The task
JILT holds electronic-music events in Almaty. Every night needs its announcement, its artist cards and the signs on site, all under one name.
What we did
Jean Ivanov designed the identity: a block JILT mark, an orange-and-black system, a stencil grotesque and a frame with cut corners. The mark holds up in a dark room: it glows on the LED wall behind the DJ and sits over the videos JILT posts from its nights, and it heads every poster, announcement and artist card and the print a night runs on: staff badges, cloakroom numbers and navigation. At JILT's second birthday about thirty guests had it tattooed.
Credits
- Jean Ivanov
- Logo, identity, posters and print
- JILT
- Party footage from its channel